CC.Talent

Year

2023

Services

Art Direction

Branding

Naming

Challenge

CC.Talent (previously known as CodingChiefs) addresses the gap in software developer availability in Europe by offering remote teams from the Philippines, Serbia, and UAE.
The goal of this rebranding was for CC.Talent to attract new young talents, and to make the brand stand out in a competitive market, presenting a distinctive style resonating with their global and diverse audience, and ensuring consistency across all their communication channels.

Outcome

The revitalised identity is infused it with a vibrant, modern aesthetic. The adoption of a colourful palette, the new logo and the dynamic design elements puts CC.Talent into the spotlight, distinguishing them within the competitive landscape both online and offline thanks to a modern, fresh and vibrant look.
The photography focuses on people and on genuine moments, helping creating a profound sense of belonging and relatability, underscoring their commitment to human-centric interactions.

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